Our Services
The best marketing leaders we know share one thing in common: they stopped tolerating systems that couldn’t keep up.
We built the ROI Growth Mapping Framework for exactly that. It integrates AI-ready data infrastructure, real-time growth intelligence, and systematic revenue optimization into one connected system, and it’s generated over $28M in incremental revenue for the teams that run it.
If you’re serious about building a marketing data engine that gets smarter every cycle, let’s talk. Your first consult is on us. ($1,775 value, limited spots available.)
The Growth Stack: Three Elements, Zero Guesswork
Wait… What? What does a data consultancy have to do with houses? As it turns out… everything.
Building a ROI-generating data program is no different from building a structually sound house that you’d happily move into.
01
AI-Ready Data
The Foundation. Dirty data doesn't just slow you down - it makes your AI wrong. We build the data infrastructure that ensures everything downstream, your models, your insights, your decisions, is built on something solid.
02
Growth Intelligence
The Walls. Most marketing teams are looking at last week's data to make this week's decisions. We build the intelligence layer that closes that gap - real-time insights, predictive models, and reporting that surfaces growth signals before your competitors act on them.
03
Continuous Optimization
The roof. Without it, everything underneath doesn't work. We take the intelligence your foundation generates and turn it into continuous, compounding optimizations - so your budget works harder every month and your CFO stops asking hard questions.
The Framework That's Generated $28M in Incremental Revenue
You are no stranger to the saying “What gets measured gets managed”.Â
To drive true impact with data, we used this guiding principle and synthesized 10+ years of experiences to develop a framework that will get you results.
01
Acquisition
Maximize growth of high-LTV users while reducing Customer Acquisition Cost (CAC)
02
Activation
Convert new users by driving the first key action quickly and with minimal friction
03
Retention
Increase customer stickiness and reduce churn through segmentation, personalization, and predictive insights
04
Expansion
Grow revenue per customer through upselling, cross-selling, and behavior-based pricing strategies
05
Advocacy
Turn loyal customers into brand evangelists through referrals, user-generated content, and community engagement
The Proof: Our clients are Happy
The Ask: Schedule Your Complimentary Consult
Now that you’ve learned a bit about our offerings.
Get in touch for a complimentary consult to see what quick wins are possible for your company. ($1,775 value, limited spots available)Â Â
The List of Popular Services
We hate laundry lists.
But we wanted to provide a list of our more popular services, in case you know exactly what you want. Take a look, and schedule a consult with us to see if we are the right fit.
Marketing Science
We empower marketing and finance teams to quantify what’s truly driving ROI across channels. Using Marketing Mix Modeling (MMM), incrementality testing, and customer LTV analysis, we separate signal from noise – so you can scale what works and cut what doesn’t. We bridge the gap between science and strategy with experimentation frameworks, media efficiency audits, and predictive spend models built for decision-makers.
Revenue Strategy
We help companies turn complex data into a strategic lever for growth and efficiency. We uncover margin and revenue opportunities across the funnel using methods like CAC-to-LTV analysis, pricing and packaging diagnostics, cost-of-acquisition benchmarking, and scenario-based forecasting. Whether you’re scaling growth, tightening budgets, or re-aligning incentives, we deliver clear, actionable insights that tie directly to business outcomes.
Cloud Modernization
Leverage cloud technologies and AI to streamline operations and unlock data-driven growth. At Propelytics, we help you harness the full potential of your cloud-based data with end-to-end solutions—enhancing everything from data collection and quality control to advanced analytics and marketing automation. The result: faster decisions, smarter campaigns, and measurable business impact.
Generative AI
Unlock fast, scalable innovation by deploying GenAI across data, content, and operations. We guide you from ideation to pilot using a proven methodology built on six high-impact use cases—such as natural‑language-to‑SQL for data analytics, intelligent taxonomy cleaners for campaigns, intranet‑scale RAG search engines, AI‑enhanced product feeds, and automated creative production with video ads
Customer Experience
We will help you transform fragmented customer interactions into seamless, insight-driven experiences that convert and retain. We combine journey analytics, behavioral modeling, segmentation, and funnel diagnostics with customer survey data and NPS insights to pinpoint friction and opportunities across the lifecycle. From onboarding to reactivation, we help you prioritize changes that truly move the needle.
Northstar Dashboards
Northstar Dashboards by Propelytics turn scattered data into a single source of truth – built to guide strategic decisions across marketing, product, and revenue teams. We identify your most critical KPIs, map them to business goals, and design intuitive, executive-ready dashboards that drive daily alignment and action.
Retention Programs
We will help you design and scale data-driven retention programs that reduce churn and boost customer lifetime value. We combine cohort analysis, churn prediction modeling, NPS insights, and behavioral segmentation to identify high-risk users and activate timely, personalized interventions. From winback campaigns to loyalty incentives, we focus on what truly keeps customers engaged.
Conversion Optimization
We will help you pinpoint and eliminate friction across the conversion funnel using data-driven experimentation, user behavior analysis, and CRO best practices. We blend quantitative insights with qualitative feedback (e.g., session replays, form analytics, surveys) to uncover what’s blocking users and what drives action. From landing pages to checkout flows, we test and optimize every step.